A better organization of the sales activity comes a long way and increases profits.
Have a quote in your sleeve so you can stay ahead of the sales game.
Track your Sales activity so you can see where do your profit come from.
Map out the best business strategy
By adding new opportunities every time they appear, you can easily overview the sales process and forecast the future moves in your sales game.
Have a better vision on what your sales team is doing
For better sales management, you can write in your CRM solution the status of one opportunity. For example, when you first enter an opportunity you have the status Pending that can change to Won or Lost depending on your salesmen success.